First ever "Switch to Vaping" campaign launched in Australia

From the Australian Tobacco Harm Reduction Association, their first Switch 2 Vaping campaign. They include two videos with vapers telling their story of switching: Michael and Dianne. 
I thought it was illegal to vape in Australia and it is if you don't have a prescription. ATHRA is a new group since it was created in October 2017 by 4 health professionals. Here is their Board of Directors: congratulations and all our best wishes.